From the Bicycle Parade to the "Miss Bo Sang" beauty pageant, discover the spots to experience Chiang Mai’s most colorful festival this January 2026.
by Thairanked Guide
December 29, 2025 11:34 AM
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If there is one weekend to visit Chiang Mai in 2026, it is the third weekend of January. The quiet village of Bo Sang (famous for its handmade bamboo umbrellas) explodes into a kaleidoscope of color for the annual Bo Sang Umbrella & Sankamphaeng Handicrafts Festival.
For 2026, the festival is scheduled to take place from January 16 – 18 (Friday to Sunday). The entire village is decorated with thousands of painted parasols and lanterns. To help you navigate the crowds and get the best photos, we have ranked the Places/Zones within the festival that you must visit.
The Bicycle Parade Spectacle
Highlight
The undisputed highlight of the festival is the famous "Bo Sang Beauty Bicycle Parade." Unlike other Thai festivals with massive floats, here, local ladies dressed in traditional Lanna costumes ride vintage bicycles while holding red umbrellas. The main street (Route 1014) is lined with thousands of colorful lanterns and umbrellas hanging from the rooftops, creating a "tunnel of color." This is the best spot for photographers.
How to get there:
Taxi/Songthaew: From Warorot Market (Kad Luang), take a white Songthaew (bus) marked "Bo Sang - Sankamphaeng" (approx. 30-40 THB). It drops you right at the festival entrance.
Essential Information
Bo Sang Main Street (Intersection of Highway 1006 & 1014)
Street is open all day; Parade starts 09:00 AM
The Living Museum
Highlight
While the street is for partying, this center is for learning. It is the heart of the village's craftsmanship. During the festival, the courtyard is buzzing with artisans showing off their skills, from carving bamboo frames to hand-painting intricate floral designs on Sa (Mulberry) paper. The Highlight: You can buy a plain umbrella (or bring your own phone case/bag) and have a master artist paint a custom design on it for you in 5 minutes!
Essential Information
111/2 Bo Sang Village, Moo 3
Open Daily (Festival Special Exhibitions Fri-Sun) 10:00 – 21:00
Miss Bo Sang Beauty Pageant
Highlight
When the sun goes down, the action moves to the Grand Stage. This is where the prestigious "Miss Bo Sang" Beauty Pageant takes place. Contestants parade with oversized paper umbrellas, showcasing the grace of Northern Thai women. The stage itself is a work of art, decorated with illuminated lanterns and giant fans. It is loud, vibrant, and features traditional "Fon Lep" (Fingernail Dance) performances.
Event Day: Friday Night (Opening) & Saturday/Sunday Night (Pageant).
Essential Information
Near the Bo Sang Fire Station / Municipality Office
Shows start around 19:00 – 23:00
Traffic Warning: The road from Chiang Mai city to Bo Sang (Highway 1006) gets heavily congested during the festival evenings.
Pro Move: Go early (around 3:00 PM) to visit the Umbrella Centre first, then grab a spot for dinner at the market before the traffic jams start at 6:00 PM.
by Thairanked Guide
December 29, 2025 11:34 AM
"Where to See the Bo Sang Umbrella Festival in Chiang Mai"
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